Sam Conniff Allende. Be More Pirate. Penguin Portfolio. 2018.

  1. Book contents
  2. Pirate Code 2.0 Articles
  3. Supplementary Materials

Tried getting it through local channels such as Pulp Fiction Books. Ordered copy finally from the author and it was a treat. Wrapped similarly to How to Be More Pirate with a little bonus.

Contents

Part One: Ctrl.Alt.Delete Pirate

  • 1 Here Be Dragons
    • New horizons, new heroes
    • Forget everything you thought you knew about pirates
    • Black Flags
    • Fortune favours the brave
  • 2 Enemies of Humanity
    • There are pirates, and there are Golden-Age pirates
    • Pirates vs. Civilization match report
      • no prey, no pay in the fight for fairness
      • checks and balances, protect what's precious
      • one pirate one vote: more participative than Pericles
      • payouts and peg-legs, no pirate left behind
      • seventeenth-century cocktail, anyone?
    • Brave new worlds
    • Pirate state of mind
    • Workshop Challenge: What really holds you back in life?
  • 3 Pirate Chronicles

Part Two: Making a Pirate

  • 4 Rebels with a Cause - how to draw strength by standing up to the status quo
    • Being a rebel is as big a deal as it sounds
    • Holding out for a hero
    • Twenty-first-century New World
    • Workshop Challenge: When did you first stand up to power?
  • 5 Rewrite Your Rules - how to bend, break and ultimately rewrite the rules
    • Mutiny and the bounty
    • Break the biggest rule you know: the remarkable tale of Anne Bonny and Mary Read
    • The tall tales of Captain Elon Musk (early 2000's Musk)
    • The fine art of the remix
    • A very modern mutiny
    • Workshop Challenge: If you could break any rule, what would it be? And how would you remake it?
  • 6 Reorganize Yourself - how to collaborate to achieve scale rather than growth
    • Butterfly wings in boxing gloves
    • Pirate ships were fairer and more diverse than anywhere you've ever worked
    • Pirates were agile before agile was a thing
    • Problems become solutions for pirates
    • How to turn a mutiny into a movement
    • Dead ahead
    • Workshop Challenge: Who out there would you most like to take down?
  • 7 Redistribute Power - how to fight for fairness and make enemies of exploitation
    • Fierce fairness
    • Pioneers of power-sharing
      1. No plunder, no pay
      2. Open incentives for going beyond the call of duty
      3. Fair shares for all crew members
    • Social enterprise: undercover pirates
    • Pirates in a sea of waste
    • Workshop Challenge: What principles, values or ideals are you willing to fight for?
  • 8 Retell Tall Tales - how to weaponize stories and tell the hell out of them
    • Dead men tell no tales
    • The baddest beard of all
    • Blackbeard's three rules of branding
      1. Find the singular message and make it unignorable
      2. Don't just live the brand, be the brand
      3. Protect your reputation; give people something to gossip about
    • Well-told stories
    • The remarkable tale of Daryl Davis
    • Speak softly, but carry a big can of paint
    • Workshop Challenge: Who is the scariest, most difficult, controverial or provocative audience for your story?
  • 9 By the Numbers - join the dots

Part Three: The Pirate Code

  • 10 Original Pirate Material
    • Lock down your aerial
    • Deep trust is the basis for everything (and don't mess with it)
      • Introducing the Pirate Code of Henry Morgan - 1670 something
      • The articles of Henry Morgan and other buccaneers -1670s
    • Enshrine your essentials (and learn from your mistakes)
      • Introducing the Pirate Code of William Kidd - 1696
      • The articles of William Kidd - 1696
    • Go hard on your values (and don't forget the band)
      • Introducing the Pirate Code of Bartholomew Roberts - 1722
      • The articles of Bartholomew Roberts, February 1722
    • From codes to cooperatives
    • The point of the whole thing
  • 11 The Pirate Code 2.0
    • Steal like an artist
    • Stolen Goods: Introducing the Articles of Sam Conniff Allende's Pirate Code 2.0
      • Article 1 - Make Shit Up
        • The Challenge
        • Suggested Article
        • Inspiration
        • Warning
      • Article 2 - Business Plans Are Dead
        • The Challenge
        • Suggested Article
        • Inspiration
        • Warning
      • Article 3 - Make the Citizen Shift
        • The Challenge
        • Suggested Article
        • Inspiration
        • Warning
      • Article 4 - Take Happiness Seriously
        • The Challenge
        • Suggested Article
        • Inspiration
        • Warning
      • Article 5 - Adopt the New Work Manifesto
        • The Challenge
        • Suggested Article
        • Inspiration
        • Warning
      • Article 6 - Embrace Diversity to Raise Your Game
        • The Challenge
        • Suggested Article
        • Inspiration
        • Warning
      • Create your code: adoption and adaption
      • Written in blood
    • Workshop Challenge: Which three articles would you be willing to live by?
  • 12 The Call
    • Be more you
    • Execute your doubts like the traitors they are
    • Compound imagination
    • Pirates assemble
  • 13 The Pirate List
    1. Escape the City
    2. Professor Muhammad Yunus
    3. Sophi Tranchell
    4. Satoshi Nakamoto
    5. Jericho Chambers
    6. Pam Warhurst
    7. Patreon
    8. Jamal Edwards
    9. Girl Effect
    10. Taylor Swift
    11. Wiley
    12. Mexico City
    13. Responsive.org
    14. Meu Rio
    15. Edward Snowden
    16. Wikileaks
    17. Matt Parker and Try Stone
    18. Development Monitor (UK)
    19. Don't Panic (London)
    20. The Guardian Newspaper

Acknowledgements

Notes


Pirate Code 2.0 Articles

Conniff presents a good set of principles. Shown for potential "stealing" and adopting.

  1. Make Shit Up
  2. Business Plans Are Dead
  3. Make the Citizen Shift
  4. Take Happiness Seriously
  5. Adopt the New Work Manifesto
  6. Embrace Diversity to Raise Your Game

Article 1 - Make Shit Up

All captains and crews profoundly expect, respect, celebrate and appreciate the art of strategically, structurally, intuitively and instantly making shit up. Not irresponsible imaginings, reckless reimaginings and certainly not fake news.

We champion creative solution finding and positive problem solving based on available facts, the moment of opportunity and the power of practised intuition. When indecision is not an options, when change is constant and nothing is normal, we're proudly comfortable to rationally and rapidly develop, test, and implement solutions on the spot. We learn from our mistakes, even if we don't celebrate them, and use them to make making it up better.

Article 2 - Business Plans Are Dead

We challenge a century-old static format as the best structure for the fluid future of our organizations, projects, dreams and schemes. We believe in a motivating manifesto that makes clear our vision and we follow a concise but responsive roadmap with agile measures of accountability.

We believe in collaborative 'working' and adaptive formats that are regularly used and reviewed in collaboration with not just the whole crew but even our customers, beneficiaries, and stakeholders, to openly evaluate success, failur and future scenario planning.

No captain will produce a 'plan' for only a narrow audience, or a moment in time, only for it to gather dust in an inbox ignored or unused by the crew.

Article 3 - Make the Citizen Shift

It's time to evolve the human race beyond the mindset of solely a 'consumer' and the dangerous, destructive and limited relationships it has created. We will perform a force reset on the language of consumerism that in turn will help us to develop more interesting. involved, interactive, mutually respectful and naturally more beneficial, respectful and rewarding relationships between our organizations, our audiences and finite resources of our world.

All pirates undertake to advance the evolution of the idea of 'the citizen' as the dominant defining thought of our audiences and communities, and of our future.

Article 4 - Take Happiness Seriously

We take happiness seriously, and give deep happiness the place and importance it deserves. We see happiness as a strategic driver for success, productivity and creative output, but also as a strategic objective in and of itself.

We do not believe that happiness is a nice-to-have, we believe it is a need-to-have. We make happiness a starting point, not just an end point; we use our intention to achieve happiness to inform the decisions we make, the environments we create and the projects we undertake.

We endeavour to measure, manage, and share the proof we accumulate that happiness is symbiotic with great work, great impact, great relationships and greater effectiveness. We do not conform to a one-size-fits-all happiness, nor expect to be happy every day, but accept and respect the right to make happiness the goal.

Article 5 - Adopt the New Work Manifesto

We want to love work, we want to learn as we work, we want to be proud of what we do and have the chance to do it well. We want work to make us better, not worse, we want the rewards of creativity, friendships, fulfillment, and knowledge to match the financial compensation we need.

We want life/work balances, not the other way around.

We intend to live up to the promise of technology, efficiency and flexibility. We commit to understanding our own inner engineering for effectiveness and refuse to submit to conditions, clocks, or cultures that don't get the best out of us.

We will break the tyranny of emails, meetings, and to-do lists and many other anachronistic trappings of an old way of working, if they don't work for us, and we won't stop until we're judged on our output, not our input.

Article 6 - Embrace Diversity to Raise Your Game

We believe diversity of thought, background, experience and understanding is a driver of competitive advantage, creativity and productive cultures. We who desire to create projects, products, content, and campaigns for the future, know the importance of reflecting the future we want to see, one of interconnected, collaborative, communicative, creatively colliding cultures.

We commit to recruitment that opens doors to more than the usual suspects, we will go the extra mile to find the talent that might not have found us. We commit to accepting we all have prejudices, and then commit to challenging them, along with expanding our own filter bubbles and stretching our unconscious biases to breaking point.